What To Do To Get Your House Sold Fast

| Selling

The moment you decide to sell your house is the moment you need a selling strategy. The sooner your selling strategy is set, the faster your home will sell—as long as you follow our close-to-foolproof steps. BTW, this is the best-case scenario.

Time It Right

Hitting the market at the right time ensures:

  • You’re listed early enough to attract sellers,
  • Not so early that sellers aren’t out and about yet, and
  • Not too deep into the weeds when the competition is high

Depending on why you’re selling, your timing should be just ahead of the crowd in spring, as early as February and no later than April. Once we get into May, it’s best to hold off until September if your personal situation allows.

Read our blog to learn The Truth About Timing the Market.

Watch the Market

Although no one “controls” the market, knowing what’s happening in the Toronto real estate market can help sell your home faster. If interest rates and inventory are high, there are likely not many buyers out there. Your house will sit on the market longer, AND your selling price will suffer. If you have the luxury of waiting, as the market balances out, there will be more buyers.

The Price is Right

One of the hardest parts of selling your home is coming to terms with its actual worth. The right price attracts more buyers and ensures you get the full value for your home. How much are homes selling for right now? What about your home type? What about your neighbourhood? All of these factors impact the right price for your home. But pricing is complicated, with many things impacting the sweet spot, like:

  • What is your home’s condition, such as the roof, HVAC system, plumbing, electrical, windows, etc.?
  • Are there any upgrades such as a newer kitchen and bathroom, flooring, finishes, a finished basement, etc.?
  • Are there negative, weird features like awkward unusable space or offbeat finishes like pinky-coloured quartz counters or wallpaper that is “grannyish” in a bad way, etc.?
  • Are there positive features such as an original fireplace, hardwood, stained glass, etc.?
  • What is the quality of upgrades such as missing baseboards, bad caulking jobs, loose tiles, lopsided cabinets, etc. (aka bad DIY jobs)?
  • What’s the parking situation, i.e., street, driveway, garage, or lane?
  • How’s the curb appeal?
  • What are your views?
  • Is there outdoor space?

Create a Buzz

While “location, location, location” is the mantra real estate investors live by, we say “marketing, marketing, marketing” helps sell homes fast. Having a killer marketing strategy gets your house noticed and creates a buzz, so buyers need to have it. That includes:

  • Take-no-prisoners decluttering
  • Intuitive staging to highlight spaciousness, light, function, and, of course, a to-die-for move-in-ready style
  • Professional photography and video
  • Targeted marketing across the right channels
  • Effective email marketing to buyers’ agents
  • Inviting open houses

Do you have more questions about creating buzz around your listing? Take a deeper dive with these posts next:

Flexibility

So what do we mean by flexibility? Stubborn sellers are their own worst enemy and need to be open to suggestions. Here are the areas that come back to haunt stubborn-minded sellers:

  • Not agreeing to the recommended listing price
  • Pushing back on home prep recommendations such as fixing obvious issues, decluttering, staging to neutralize the space, etc.
  • Not keeping the home tidy for viewings
  • Pushing back on viewing times
  • Staying home for open houses and viewings
  • Staying home and lurking, snorting, or generally making potential buyers uncomfortable
  • Not taking care of that pet problem, i.e., having the pet around during viewings, kitty litter or doggie dodo, etc.
  • Refusing perfectly acceptable offers
  • Making unreasonable demands

These are the true deal killers and issues that keep homes on the market longer.

What are some other mistakes that have potential to kill your sale? Read these posts next to find out: 

Hire the Right Real Estate Team

That brings us to expertise. If you want to sell your home fast, hiring the right team to devise a strategy covers all of the above for you. Then all you have to do is remain flexible and open to suggestions throughout the process.

Are all real estate teams created equal? Read our blog to find out What Sets the Best Toronto Real Estate Teams Apart from the Rest

The Bottom Line

No one’s life is perfect, and so many personal factors come into play when selling. However:

  • Listing at the right time of year gives you an edge.
  • When everyone is on an even playing field market-wise, homes sell faster and prices become more reasonable.
  • When you nail the price, your home sells faster and you don’t sacrifice profits.
  • Hiring the right real estate team means your sale will be smoother, faster, and more profitable.
  • Being flexible and taking your cues from your real estate team will help you get your home ready to list quicker and sell faster.

Looking to sell your home fast? Improve your chance of success by working with the best Toronto real estate agents. Get in touch with The Christine Cowern Team today. Call us at 416.291.7372 or email us at hello@christinecowern.com. We’d love to work with you!